Einstoffen [aɪ̯nˈʃtɔfn̩] – Verb, the art of clothing; equipping people with cloth.
“Where the raw nature of the alps meets urban lifestyle”
EINSTOFFEN is a young brand from Switzerland founded by four friends in 2008. We longed for products we could not find anywhere else, so we created them ourselves.
Inspired by nature, art, film and music, we combine what we think fits together: eyewear and streetwear, nature and urbanity, new trends and classic design, Swiss quality awareness and a pinch of extravagance. It was always about originality. We still feel most comfortable a few steps off the beaten track.
Our passion belongs to natural materials such as wood or stone. Processed by hand, these materials form the main components of the organic EINSTOFFEN-look. However, we define ourselves even stronger by the desire to experiment and combine, which we live out to the fullest. Only by encountering things strange and foreign can the new and unusual be created.
Our shades and spectacles made of natural materials won a total of four German Design Awards in 2018 & 2019.