ETNIA BARCELONA’S NEW ORIGINALS

THE NEW ORIGINALS.

ETNIA BARCELONA MAKES NEW.

ETNIA BARCELONA has added new models to its Original collection. As usual, the frames are highly original, expressive and colortastic. The newbies have been inspired by geometry – we may have not liked that subject in school – but Etnia Barcelona really got the hang of it. Impossible angles and unique shapes combined with exclusive colors like turquoises, pinks, pearls, reds, greens and translucent havanas. To guarantee maximum sun protection and a great visual perfection, all frames are fitted with mineral crystal lenses.

The collection’s campaign shoot has been realized with Diana Kunst. She travelled to La Muralla Roja in Calpe where Ricardo Bofill Levi, a Catalan architect, created a spectacular building by evoking a constructivist aesthetic. Clearly, it is a reference to popular Mediterranean and Arab architecture. Therefore, it’s cultural anchorages connects it to the spirit of Etnia Barcelona and reflects also the brand’s colorful and original understanding of daily life.

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