JFREY // Double Jeu – Double Plaisir
Creative, innovative and up-to-date: This has been the brand DNA of eyewear label JEAN-FRANÇOIS REY since the 1980s. The traditional company with craftsman manufacturing in the Jura region has made a name for itself by releasing groundbreaking frame constructions in a variety of color and form constellations. Along the way, JEAN-FRANÇOIS REY has been evolving through a number of collaborations and independent labels. Under the theme Creative Duality, the 2019 collection is all about creative diversity. The frames make a strong visual impact based on color contrasts, graphic line patterns, high precision, lightness and delicate details. The combination of metal and acetate – a major success in the Double Jeu line – carries over into this collection, paired with the layering of materials, slim lines and colorful contrasts, which have helped JEAN-FRANÇOIS REY achieve strong graphical effects since the start. Aside from delicate metal frame, the new concept contains vintage models in true 1980s fashion. Here’s a look at the playful and colorful collection in signature JEAN-FRANÇOIS REY style.
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Brand Profile at Spectr.