Reduction is not a sacrifice – it’s a mindset.
ByWP, named after its founder Wolfgang Proksch, embodies this design philosophy with a level of consistency rarely seen. Since its beginnings, the brand has stood for a quiet, almost meditative visual language that balances technical precision and minimalist style in a new way.
Less, but better – what sounds like a credo becomes tangible in every ByWP collection. The new models are not mere accessories, but wearable design objects that express both personality and progress. Crafted from ultra-light stainless steel or high-quality acetate, the frames combine innovative materials with precise engineering – proving how much impact lies in removing the unnecessary.
The current collection, titled The Richness of Simplicity, is an aesthetic statement for those who recognize elegance in reduction. Fine engravings, subtle cut-outs and architectural lines add depth without ever demanding attention. The thoughtful folding of stainless steel recalls origami – artful, yet never decorative. A palette of muted natural tones, paired with matte and polished finishes, conveys a sense of timeless calm.
What unites all models is the feeling of barely being there – the result of intelligent construction and a perfect fit. Here, form and function are not opposites but a deliberate unity. No surprise then that ByWP has received multiple international design awards.
ByWP speaks to minimalists, architecture lovers, quiet aesthetes. Choosing ByWP means choosing understatement with intent – design that doesn’t shout, but stays.
photos ByWP