EKKIU, inspired by the Italian Generation Z slang meaning “more and more,” is delivering on its promise of more fashion, more quality, and more fun with the launch of its newest eyewear models. The collection, unveiled just in time for Mido, showcases ten distinctive designs that blend retro charm with contemporary sophistication, perfectly capturing the vibrant spirit of the Zoomer lifestyle.
Each design features dynamic combinations of metal and acetate, accented with matching colored lenses to create a bold and stylish statement. Beyond aesthetics, EKKIU prioritizes cutting-edge functionality with premium Tritan lenses from Eastman. These high-performance lenses reflect Swiss Eyewear Group’s commitment to exceptional optical clarity and durability, ensuring wearers don’t have to compromise on quality for style.
