In 1921 Guccio Gucci opened his first store in beautiful Florence, Italy. His dreams and visions are still alive today and can be found in all the symbols and values, Gucci stands for today. Creative director Frida Giannini is responsible for the concept of the new Gucci Museo, which will be opened in January 2013. The museo is all about Gucci’s philosophy: Forever now. The exhibition will show many objects from the Gucci archives, as well as modern art installations. Interested visitors will find an “icon store”, a library, a café and a gift shop at the museo.
For the opening Gucci created these sunglasses, which are classy and temporary. The temple’s insides are decorated with the Gucci Diamond Pattern, the lenses are branded with the Gucci Museo logo. These shades will be available, January 2013 at the Museo, Gucci Stores and online. Very nice.