LOOK launches its Urban Collection in 2023. Equipped with a serious urban identity, the various designs are an expression of a modern and cosmopolitan trend and express the fresh technical know-how of the Italian brand.
LOOK has developed an exclusive acetate for the Urban Collection. The frames are characterized by a young and dynamic color scheme, inspired by the latest Italian fashion trends. Six models, each in four color variations, are based on the current urban lifestyle and always move in the field of tension between color and fashion.
The trendy shapes – from the panto to the rectangular to the double-bridge aviator – are characterized by modern lines and embossing on the bridge and temples, reminiscent of modern urban architecture. The color palette of exclusive acetates, some with fine transparencies, also reflects urban influences.
With the Urban Collection, the independent Italian brand once again demonstrates its mastery of the entire process, from design to production. The result is a pair of glasses for visual well-being and aesthetic pleasure, which the wearer can experience with the certainty of having chosen a model that is 100% Made in Italy, with excellent material quality.
photos RAPHAEL SCHMITZ