For the most impressive video released by an eyewear label in 2011, look no further than “Precious” by WILLEMS WONDERGLASSES. With its stylish imagery and seductive overtones, the Monica Menez-produced clip makes it hard for observers to focus on the featured WILLEMS WONDERGLASSES collection; although surely deserving praise and attention. The video has already garnered an award by the Museum of Contemporary Art for Best Creative Concept 2011, and we would like to follow suit by presenting “Precious” with the EYEWEAR Movie Award for this issue. Our only question is: What’s the number for Precious Pizza? And, do they deliver to our offices? You can find the Video at the end of this post – enjoy, but maybe not safe for work!
