EATING CAKES – SEEING COLORS
Slight sweetness and the reflection of the dew. What may read like the title of a French cinema classic is actually the latest color concept for quality eyewear label REIZ. The Southern German brand is headed into Spring 2019 with seven select frames from the Optitektur collection in an assortment of tasty cake colors. The color code Plain Vanilla features releases of models such as »Achse«, »Kreis«, »Oval« and »Punkt«. Also look forward to the models »Kugel«, »Tangente« and »Welle« in sweet Strawberry Cream. For the designers at REIZ, Plain Vanilla and Strawberry Cream are more than just new colorways, but synesthetic experiences that blend impressions from several senses. Like biting into a piece of cake and seeing a vivid flash of color in front of your eyes. Taste meets colors. Even without the cake, we love the new pastel color tones on the REIZ menu and are already hungry for more.
Find out more: www.reiz.net.
Brand Profile at Spectr.