Data Protection Declaration

Data Privacy Policy

We take data protection seriously and are committed to explaining how your personal data is handled when you visit our website. This privacy policy outlines what data is collected, how it is processed, and what rights you have under the EU General Data Protection Regulation (GDPR).

While some of the terms are necessarily technical, we aim to keep the explanations as clear and transparent as possible.

Automatic Data Collection

Each time you access a website, including ours, certain data is automatically collected and stored. This includes:

  • Your device’s IP address

  • Pages visited on our site

  • Browser type and version

  • Date and time of access

Although we generally do not analyze or share this data, we reserve the right to review it in cases of suspected unlawful behavior.

Handling of Personal Data

Any personal information you submit—such as your name, email address, or other details through forms or blog comments—is used solely for the purpose stated at the time of submission. It will not be shared without your consent and will be stored securely along with the time and IP address.

We use this data only to communicate with users who have explicitly requested contact or services. If you contact us via email outside the website, please note that we cannot guarantee full data protection for unencrypted messages.

When we collaborate with third-party service providers (subcontractors), they are contractually bound under Art. 28 GDPR to process data securely and erase all personal data within 30 days of fulfilling their service obligations.

Your Data Protection Rights

You have the right to request information about the personal data we store about you, request corrections or deletions, restrict processing, and object to data processing. You may also request that your data be transferred. If you believe your rights have been violated, you may lodge a complaint with the relevant authority, such as the Federal Commissioner for Data Protection and Freedom of Information (BfDI).

Secure Data Transmission via HTTPS

To protect your data, we use HTTPS and TLS (Transport Layer Security). You can identify encrypted connections by the lock symbol in your browser’s address bar and the “https://” prefix in the URL.

Use of Cookies

We utilize HTTP cookies to optimize functionality and user experience. These are small text files stored on your device.

Types of cookies include:

  • Essential cookies for core website features

  • Functional cookies to enhance performance

  • Marketing cookies to personalize content and advertising

You can control cookie settings in your browser and delete cookies at any time. Instructions vary by browser—search for terms like “delete cookies Chrome” or “disable cookies Firefox” for guidance.

Newsletter Subscription

If you sign up for our newsletter, we will use your personal data solely to send you updates. You may unsubscribe at any time using the link provided in each newsletter, after which your data will be deleted.

Third-Party Services & Tools

Google Maps

We may embed Google Maps (Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA). Data such as IP address and browser details may be transmitted to Google. Learn more at Google’s Privacy Policy.

Google Analytics

We use Google Analytics to analyze user behavior on our site. This service uses cookies. Learn more here:
Terms of Use | Privacy Info

Pseudonymization

User data is processed in pseudonymized form under Art. 6(1)(a) and (f) GDPR for legitimate interest and/or user consent.

Deactivation

To prevent your data from being processed, you can install the Google Analytics opt-out plugin.

Data Processing Addendum

We have a data processing agreement in place with Google. More info at
Google Analytics Data Processing Terms

IP Anonymization

We use IP anonymization to prevent full IP address storage. Learn more:
Google Support

Demographic Reporting

Demographic data such as age and interests is used in anonymized reports. You can manage ad settings at
Google Ad Preferences

Google Fonts

We embed fonts from Google Fonts, which operates without cookies. Learn more:
Google Privacy

Social Media Plugins

When using social media integrations, personal data may be transmitted to the respective platforms.

Facebook Pixel

Our site may use the Facebook Pixel to analyze visitor behavior and optimize Facebook ads.
Ad preferences can be managed at
Facebook Ad Settings
or via Your Online Choices

Advertising & Tracking Tools

Google AdSense

We use Google AdSense to display ads. Cookies are used for relevance. Third-party advertisers may also use cookies or web beacons.

Amazon Affiliate Program

We participate in the Amazon PartnerNet affiliate program. Amazon uses cookies to trace the origin of purchases.
For more info: Amazon Privacy Policy

ReachLocal

We utilize ReachLocal tools to optimize online advertising. For details or opt-out options:
ReachLocal Privacy Practices
Opt-Out

ShareThis

 

We use ShareThis to allow sharing content across platforms. The tool may collect visitor behavior data via cookies and tracking technologies.

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